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An independent artist-founded record label created by Shamir Carrington after establishing an international recording and touring career.

An independent artist-founded record label created by Shamir Carrington after establishing an international recording and touring career.Sunday Sound is headquartered in Cedar Bay and focuses on artist development, creative control, fair contracts, catalog protection, privacy, consent, and long-term career planning. The label works with R&B, soul, pop, funk, hip-hop, gospel, and crossover artists.Carrington Family Holdings, LLC owns 60% of Sunday Sound. Shamir Carrington owns 40% and serves as founder, chief executive officer, and executive chairman.Shamir controls artist selection, music development, producers, songwriters, recording decisions, releases, catalog direction, creative staffing, and the label's artistic identity. Studio Coast Records distributes Sunday Sound releases and receives distribution and service fees but owns no part of the label.The name Sunday Sound comes from Shamir's Black American family and church background. His grandmother, Evelyn Carrington, used the phrase to describe the honesty and emotional depth in his voice.--— Cedar BayType: Independent artist-founded record labelHeadquarters: Cedar BayFounder, chief executive officer, and executive chairman: Shamir CarringtonOwnership: Carrington Family Holdings, 60%; Shamir Carrington, 40%Family Governance Arm: Carrington Sports & EntertainmentDistribution: Studio Coast RecordsTier: Artist development • Creative control • Catalog protection • Black musical traditionSunday Sound Records is an independent label created by Shamir Carrington after establishing himself as an international recording and touring artist.The label develops artists in:R&BSoulPopFunkHip-hopGospelCrossover musicSunday Sound focuses on fair contracts, artist development, catalog protection, creative independence, privacy, consent, and long-term career planning.Shamir Carrington controls:Artist selectionMusic developmentProducers and songwritersRecording decisionsCatalog directionRelease schedulesCreative staffingThe label's artistic identityCarrington Family Holdings controls major financial matters, including large budgets, debt, new equity, acquisitions, ownership changes, financial reporting, and a potential sale.Studio Coast Records distributes Sunday Sound releases and receives distribution and service fees. Studio Coast owns no equity in Sunday Sound.The label's name comes from Shamir's Black American family and church background. His grandmother, Evelyn Carrington, used Sunday sound to describe the honesty and emotional depth in his voice.